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Dog Food Subscriptions 2026 Price Comparison: 4 Providers

Butternut Box, Fred & Felia, Just Russel and Pets Deli compared: what each brand states on prices, contract terms and new customer discounts in 2026.

VanessaFounder of Promo Codes for Pets Oct 15, 2026 6 min read
Dog Food Subscriptions 2026 Price Comparison: 4 Providers
Contents · 6 sections
  1. Price comparison: what the brands state themselves
  2. Contract terms compared
  3. A quick take on each brand
  4. Conclusion: which subscription suits which dog?
  5. New customer discounts compared
  6. Frequently asked questions
The short answer

The four brands state their prices in different units: per day, per kilo or per pack. A true price comparison is therefore only possible to a limited extent. On contract terms they all agree: no minimum term, pause at any time.

  • Butternut Box: fresh food with a price per day
  • Fred & Felia: human-grade fresh food, price per kilo
  • Just Russel: tailored dry food with a monthly price
  • Pets Deli: BARF, wet and dry food in one shop

Do you know that feeling when you click back and forth between different dog food subscriptions and in the end still don't know which one is really cheaper, because every provider calculates differently? That is exactly what our research found, too.

The four brands here communicate their prices in different units, sometimes per day, sometimes per kilo, sometimes not by dog size at all. We show you honestly what each brand publishes itself and where no comparable figure exists, instead of pretending to a precision that isn't there.

4Brands compared side by side
0 monthsMinimum term for all four
€53 to €159Butternut Box per month, depending on dog size

Price comparison: what the brands state themselves

Butternut Box Fred & Felia Just Russel Pets Deli
Price basis according to the manufacturer Price per day Price per kilo Price per kilo/month Price per pack
Example small dog from €1.76/day no manufacturer figure Jack Russell, 6 kg: €43.95/month no manufacturer figure
Example large dog e.g. German Shepherd: €5.29/day no manufacturer figure Labrador, 12 kg: €69.95/month no manufacturer figure
Pure price per kilo not stated separately from €8.44/kg (chicken with rice) €5.83 to €7.33/kg, depending on size from €35.99 per pack, no price per kilo published

Extrapolated to 30 days, Butternut Box comes to about 53 to 159 euros a month, depending on dog size. Fred & Felia and Pets Deli don't publish a comparable monthly or size based figure, so the only way to know is to look at your own order in the basket.

Contract terms compared

Butternut Box Fred & Felia Just Russel Pets Deli
Type of food Freshly cooked Fresh, human-grade Tailored dry food BARF, wet and dry food
Minimum term None None None None
Cancel/pause Any time* Any time Any time Any time
Extra safety net Trial box Single purchase possible 30-day money-back Tasting pack
New customer discount 40 % with FLICKY 30 % with AFWEYTMG see current discount see current discount

*Changes at Butternut Box possible until 11 pm, 2 days before delivery.

A quick take on each brand

FRESHLY COOKEDButternut Box

Calculated individually by weight, age and activity and delivered in portions. Costs, trial box and cancellation in our Butternut Box cost overview.

HUMAN-GRADEFred & Felia

Developed by vets, produced in its own Tetra Pak plant. Independent tests credit the wet food with around 41 percent meat content.

TAILOREDJust Russel

Dry food recipe calculated via questionnaire, in the example with 48 percent meat. In an independent test of 16 brands, 59 out of 100 points.

BARF, WET, DRYPets Deli

Pets Deli is the only one of the four to cover all three types of food, grain free and sugar free. Meat content mostly 40 to 50 percent depending on the recipe.

Conclusion: which subscription suits which dog?

For an uncomplicated all-round carefree approach with a price stated per day, Butternut Box is the best fit. If you put special value on vet developed recipes in human-grade quality, Fred & Felia is the better choice, even if you have to work out the costs yourself from the price per kilo.

If you prefer dry food but still want an individually calculated recipe with a real monthly price matched to breed and weight, there is hardly a way around Just Russel. And if you want to switch flexibly between BARF, wet and dry food, Pets Deli covers the widest range, even though price transparency is lowest here.

New customer discounts compared

For all four brands there is a discount for new customers via our coupon pages. Since none of the subscriptions has a minimum term, you can test several brands one after another at a low price. In the end your dog has a say anyway, and they are rarely impressed by a price table, only by the smell coming out of the pack.

ShopBest forBest dealGet deal
Butternut BoxFreshly cooked food, price per dayCode FLICKY: 40 % off the first two boxes, trial box to get started−40 %Get deal
Fred & FeliaHuman-grade fresh foodCode AFWEYTMG: 30 % for new customers, single purchase possible−30 %Get deal
Just RusselTailored dry food30-day money-back−25 %Get deal
Pets DeliBARF, wet and dry foodTasting pack available−42 %Get deal
Butternut Box−40 %
Freshly cooked food, price per day · Code FLICKY: 40 % off the first two boxes, trial box to get startedGet deal
Fred & Felia−30 %
Human-grade fresh food · Code AFWEYTMG: 30 % for new customers, single purchase possibleGet deal
Just Russel−25 %
Tailored dry food · 30-day money-backGet deal
Pets Deli−42 %
BARF, wet and dry food · Tasting pack availableGet deal

Frequently asked questions

Which dog food subscription is the cheapest?

There is no blanket answer, because the brands state their prices differently. As a rough guide: dry food like Just Russel is usually cheaper than fresh food, because your dog needs much less of it per day.

Do all four subscriptions have a minimum term?

No, none of the four subscriptions ties you in. With all of them you can pause, adjust or cancel at any time, but the exact steps differ from provider to provider.

Roughly what do the subscriptions cost?

According to its own figures, Butternut Box costs 1.76 to around 5.29 euros per day, Just Russel about 43.95 euros a month for a Jack Russell. Fred & Felia charges by price per kilo, Pets Deli by pack.

How do I cancel a subscription if my dog doesn't like the food?

With all four providers directly in your customer account. Just Russel also covers you with a 30-day money-back guarantee; with the others, a small tasting or trial box helps.

Which subscription is suitable for food intolerances?

Individually calculated recipes like those from Just Russel or Fred & Felia can be tailored more precisely to individual protein sources. Still, always discuss the switch with your vet.

Can I test several subscriptions one after another?

Yes, since none of the four subscriptions has a minimum term. Use the new customer discounts on our coupon pages for this, so you keep your testing costs low.

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Vanessa
Written byVanessa

I research every guide thoroughly, check manufacturer information and expert sources, and pick out the discounts that are really worth it. Every code is checked before it goes live.

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